KUMA
KUMA is the higher-strength sister brand of Après — made by the same Stockholm-based Après Nicotine AB, with sweeter dessert-leaning flavors at stronger nicotine levels than the main Après line. Expect wintergreen, cherry, blood orange, banana toffee, and classic mint in moist slim pouches at Strong tier.
KUMA Nicotine Pouches — Strong Tier Available
KUMA sits at the Strong tier — the right zone for regular users who want more impact without entering extreme territory.
- Strong (8.1–12.0 mg): For regular users who want higher-strength pouches. Try: KUMA Banana Toffee (11 mg/pouch) — a dessert-inspired profile with sweet banana and caramel notes.
Après's Higher-Strength Sister Brand
KUMA is what happens when Après Nicotine AB pushes the strength dial up and leans harder into dessert territory. Where the main Après line stays in the Light-to-Medium range with clean, understated flavors, KUMA goes sweeter and stronger. The flavor profile includes Banana Toffee, Blood Orange, Cherry, and Wintergreen — all at 11 mg/pouch. These are not subtle pouches. They're for users who want more nicotine and more flavor than the typical Swedish pouch lineup.
The bear-themed branding and warm, earthy can colors set KUMA apart visually, but the real story is in the flavor signatures. Banana Toffee tastes like caramel-drizzled banana bread. Blood Orange has that tart-sweet citrus punch. Cherry leans into candy-shop sweetness. Even the mint options — Wintergreen and Ice Cool Ultra Strong — run sweeter than most Swedish mint pouches. If you find most nicotine pouches too plain or too weak, KUMA was made for you.
All KUMA pouches are moist slim format, which means faster nicotine release and a softer feel under the lip. The 11 mg strength puts every product in the Strong category — enough for experienced users, but not so high that you need to plan your day around it. This is a brand for people who know what they want: more flavor, more strength, done.
Popular KUMA Flavors
KUMA's catalog splits between fruit-forward dessert profiles and cooling mint options.
Fruit
The fruit range is where KUMA's dessert-leaning character really shows — expect sweeter, richer profiles than standard Swedish brands.
- KUMA Banana Toffee – sweet banana with caramel
- KUMA Blood Orange – tart-sweet citrus
- KUMA Cherry – candy-shop cherry
Mint
KUMA's mint options run sweeter and warmer than typical Swedish mint pouches, with a focus on cooling wintergreen and menthol.
- KUMA Wintergreen – sweet menthol with green notes
- KUMA Ice Cool Ultra Strong – intense cooling mint
How to Use KUMA Nicotine Pouches
KUMA pouches work like any other tobacco-free nicotine pouch.
- Place one pouch under your upper lip, between the gum and lip.
- Leave it in place for 30–60 minutes — moist slim pouches like KUMA's typically last around 40–50 minutes.
- Dispose of the used pouch in the trash or the catch lid on the can.
Because KUMA pouches are moist, you'll notice faster nicotine release and more saliva production compared to dry pouches. If you're new to nicotine pouches or trying Strong-tier products for the first time, start with one pouch and wait 15 minutes before deciding if you need a second.
Order KUMA from Pouchland
Pouchland ships KUMA pouches across Europe via UPS — 1–2 business days with UPS Express, or 1–3 days via UPS Access Point. All KUMA products are tobacco-free and require age verification at checkout (18+ only). Orders placed before 3 PM ship the same business day from our climate-controlled warehouse in the Netherlands. Every can is kept at optimal temperature from the moment it arrives at our facility until it reaches your door.





