77 Spearmint

Classic spearmint with layered cooling from WS-3 and WS-23, balanced by subtle xylitol sweetness.

Brand

77

Manufacturer

Luna Corporate

Category

Nicotine Pouches

Format

Slim

Moisture

Semi-moist

Flavour

Spearmint

Strength

Strong

Nicotine per pouch

10.4 mg

Nicotine per gram

16.0 mg/g

Pouches per can

20

Content weight

13.0 g

Weight per pouch

0.65 g

Tobacco-free

Yes

Country of origin

Sweden

Launched

7 November 2025

Product series

77 Nicotine Pouches

The flavor centers on spearmint (grönmynta), offering a natural, green mint character that is less sweet than peppermint. Cooling agents WS-3 and WS-23 create a layered chill effect that builds during use, reinforcing the mint profile without overwhelming it. The sweetener E967 (xylitol) provides subtle sweetness that balances the cooling sensation and enhances the spearmint's natural brightness.

77 Spearmint suits experienced nicotine pouch users who prefer a straightforward mint flavor at a strong nicotine level. The slim format and all-white construction make it suitable for discreet use throughout the day.

1. Place one pouch under your upper lip, against the gum.
2. Leave it in place — flavour and nicotine release begin within seconds.
3. Typical use is around 40 minutes.
4. Dispose of the used pouch in the lid compartment or a bin.

Cellulosa (E460), Water, Flavorings, Sweetener (E967), Salt, Propylene Glycol, Nikotin, Återfuktande Medel (E401), Kylmedel (Blandning Av Propylenglykol, WS‑3, WS‑23), Preservative (E202), pH‑Reglerande Medel (E501) .

How strong is 77 Spearmint?
77 Spearmint contains 10.4 mg of nicotine per pouch (16 mg per gram), placing it in the Strong category on Pouchland's five-tier strength scale. The manufacturer labels it as 3 out of 5 on their own strength rating. This nicotine level is suitable for experienced users.

How many pouches come in a can of 77 Spearmint?
Each can contains 20 pouches with a total content weight of 13 grams. Individual pouches weigh 0.65 grams each.

What format is 77 Spearmint?
77 Spearmint uses a slim, all-white format. The slim profile fits comfortably under the upper lip for discreet use, while the all-white material minimizes drip and does not stain teeth or gums during use.

Does 77 Spearmint contain tobacco?
No. 77 Spearmint is a tobacco-free nicotine pouch. It contains nicotine derived from tobacco plants, but no actual tobacco leaf. The pouch filling consists of plant-based cellulose fibers, flavorings, nicotine, humectants, cooling agents, and other food-grade ingredients.

What does 77 Spearmint taste like?
The flavor is built around spearmint (grönmynta), which delivers a green, natural mint taste that is cooler and less sweet than peppermint varieties. Cooling agents WS-3 and WS-23 create an extended chill sensation, while xylitol sweetener adds subtle sweetness that complements the mint without dominating it.

How long does each pouch last?
Typical use duration is approximately 40 minutes, though this varies based on individual preference and salivation. Most users keep the pouch in place for 30 to 55 minutes before the flavor and nicotine release diminish.

Who makes 77 Spearmint?
77 Spearmint is manufactured by Luna Corporate, a nicotine pouch producer based in Poland. The product launched on November 7, 2025, as part of the 77 Snus product series.

How should I store 77 Spearmint?
Store in a cool, dry place away from direct sunlight. Refrigeration can extend shelf life and maintain moisture content, though it is not required. Keep the lid tightly closed between uses to preserve freshness.