77 Cola y Vainilla

Classic cola sweetness meets smooth vanilla cream with a refreshing cooling finish.

Brand

77

Manufacturer

Luna Corporate

Category

Nicotine Pouches

Format

Slim

Moisture

Semi-moist

Flavour

Cola, Vanilla

Strength

Strong

Nicotine per pouch

10.4 mg

Nicotine per gram

16.0 mg/g

Pouches per can

20

Content weight

13.0 g

Weight per pouch

0.65 g

Tobacco-free

Yes

Country of origin

Sweden

Launched

1 June 2024

Product series

77 Nicotine Pouches

Ingredients

Cellulosa (E460), Water, Flavorings, Salt, Nikotin, Sweetener (E955), Kylmedel (Blandning Av Propylenglykol, WS‑3, WS‑23), Preservative (E202), pH‑Reglerande Medel (E501) .

About the product

77 Cola y Vainilla belongs to the 77 range and is made by Luna Corporate. The pouches come in slim format, 20 per can.

• Category: Nicotine Pouches
• Flavour: cola, vanilla
• Format: Slim
• Strength: Strong
• Manufacturer: Luna Corporate
• Nicotine per pouch: 10.4 mg
• Pouches per can: 20

Flavour and nicotine strength

77 Cola y Vainilla tastes of cola, vanilla. The nicotine strength is strong. The nicotine content is 10.4 mg per pouch and 16.0 mg per gram.

About 77

77 is a Polish nicotine pouch brand from Luna Corporate built around variety and value. The lineup covers fruit blends like cola-cherry and mango, cooling mint options, and less common choices like salted caramel and liquorice citrus. All products come in slim format at strong strength, with a few extra-strength variants in the GHOST series.

We carry 32 77 products , made by Luna Corporate in Sweden. See the full 77 range.

Who it is for
77 Cola & Vanilla suits experienced nicotine pouch users comfortable with strong-tier products who prefer sweet, nostalgic flavours. The cola and vanilla combination appeals to those seeking a dessert-like taste profile with reliable nicotine delivery in a discreet slim format.

How strong is 77 Cola & Vanilla?
77 Cola & Vanilla contains 10.4 mg of nicotine per pouch (16 mg/g), placing it in Pouchland's Strong tier — the third level on our five-tier strength scale. Luna Corporate labels this product as 3/5 on their strength rating system.

How many pouches come in a can of 77 Cola & Vanilla?
Each can contains 20 pouches with a total content weight of 13 g. Individual pouches weigh 0.65 g each.

What format is 77 Cola & Vanilla?
77 Cola & Vanilla uses a slim all-white format. Slim pouches are narrower than regular formats, fitting comfortably under the upper lip with minimal visibility. The all-white designation refers to the pouch material and moisture level, which reduces drip and staining compared to traditional brown portions.

Does 77 Cola & Vanilla contain tobacco?
No. 77 Cola & Vanilla is a tobacco-free nicotine pouch. The pouches contain nicotine extracted from tobacco plants but no tobacco leaf material. Instead, they're filled with plant-based cellulose fibres, flavourings, nicotine, water, salt, sweeteners, cooling agents, and preservatives.

What does 77 Cola & Vanilla taste like?
The primary flavour is cola — sweet, slightly spiced, reminiscent of classic carbonated cola drinks. Vanilla adds smooth, creamy notes that blend with the cola base. Cooling agents (WS-3 and WS-23) provide a refreshing mint-like sensation without mint flavour, enhancing the overall taste experience.

How long does each pouch last?
Typical use duration is approximately 40 minutes per pouch. Actual duration varies based on individual usage patterns, saliva production, and personal preference. Some users keep pouches in for shorter or longer periods depending on desired nicotine delivery and flavour intensity.

Who makes 77 Cola & Vanilla?
77 Cola & Vanilla is manufactured by Luna Corporate, a nicotine pouch producer based in Poland. The product was launched in June 2024 as part of the 77 Snus series.

How should I store 77 Cola & Vanilla?
Store in a cool, dry place away from direct sunlight. Refrigeration can extend shelf life and maintain flavour quality, though it's not required. Keep the lid closed when not in use to prevent the pouches from drying out.

How to use

1. Place one pouch under your upper lip, against the gum.
2. Leave it there for around 40 minutes.
3. Dispose of it in the lid compartment or a bin.